According to Bill Fisher, the decline of telephony innovator RIM (creator of the once-popular Blackberry) wasn’t suddenly victimized by market forces or an unseen competitor that “Amazoned” it. Rather, it was a victim of its own sluggish leadership and inability to make decisions in the face of aggressive, faster-moving smartphone rivals. In short, like many companies in numerous industries before it, RIM became a victim of its own past success.
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