You Are Browsing ‘HBR’ Category
If your company is already well established and has smart management, it is likely that it will become a hybrid in the next ten years, blending its legacy business with a new business model that is rising to threaten it. Take Walmart, for example. After suffering several years of Amazon’s online hegemony,...
Much has been said about the virtues of failure — it’s a learning opportunity, it happens to everyone, it’s character-building. Failure is becoming some romanticized rite of passage, invoking images of young entrepreneurs burning the midnight oil and yelling “Eureka!” I can say from experience that any entrepreneur who fails repeatedly before finding the golden ticket had better be...
Unhappily shocked by Sputnik’s unexpected 1957 success, President Eisenhower quickly pushed the Pentagon to establish the Defense Advanced Research Projects Agency (DARPA). Its ostensible mission: “to prevent technological surprise to the U.S. military, and to create surprises of its own.” Anticipating...
GE, perhaps more than any other major company, is dedicated to the use of data visualization as a key part of its marketing and communications efforts. Stemming from last month’s Insight Center on visualizing data, I spoke with Linda Boff, GE’s executive director of global brand marketing, about the benefits and challenges of this approach. An edited version of our conversation is below. What’s...
We know there’s dissonance between corporate IT and the C-suite. New research, conducted with HBR, The Economist, CEB, and TNS Global, reveals that CEOs believe CIOs are not in sync with the new issues CEOs are facing. CEOs also tell us that CIOs do not understand where the business needs to go and how IT should support strategic goals. The dissonance is due to the changes in the business world, and the...
